A lifestyle brand originating from the historic Harbor House Inn on the California coast. It draws inspiration from Nature, promotes casual and comfortable living. The visual identity system reflects the timeless style with handcrafted details. It carries the brand essence through its breadth and depth of applications.
Sync studio is tasked to design the brand identity system and its applications for the Harbor House. It is a lifestyle brand which includes a multitude of categories. It is the home of a historic inn and Michelin-stared restaurant on the Mendocino coast. It is the brand of a home furnishings line which promotes new casual, refined American living. It is a well recognized media company with a following of enthusiastic fans who want to participate in Harbor House’s signature outdoor adventure expeditions.
We came up with a logo icon which symbolizes the Harbor House heritage and helps to cohesively tie all the categories together, creating the visual map for a family of quality services, products and experiences. The print collateral, web layout, video production and social media contents are line extensions of the brand visual, consistently reflecting its essence. At the same time, each application is customized to fit the category it is part of.
Sync Design Studio offers a one-stop design solution for Harbor House. It promotes Harbor House Inn’s heritage and its art of local cuisine through photography, product video, web design and print collateral. Showcases Harbor House Life’s adventures through lifestyle video production and social media contents.